Wholesale

the charmie bar

The Charmie Bar is an interactive storytelling experience that transforms your shop into a place of connection and creativity. Each charm holds meaning, allowing customers to build their own personalized necklace or bracelet that tells their story — one piece at a time. More than just jewelry, the Charmie Bar invites guests to slow down, reflect, and create something deeply personal. It adds warmth and wonder to your space, encourages repeat visits, and turns everyday shopping into a moment they’ll remember. With the Juniper touch of feminine flair and heartfelt detail, your customers don’t just leave with a piece of jewelry — they leave with a piece of themselves.

Opening Order

For $3,750, you’ll receive everything you need to bring the Juniper magic to life inside your shop. Your Charmie Bar set includes 350 darling gold charmies and 40–45 chic gold chains and clasps — the perfect foundation for endless storytelling. To help you create an unforgettable display, we’ve included a curated collection of visual merchandising treasures: a soft velvet board to let your chains shimmer, a pink leaf tray to showcase your clasps, and four pink ceramic egg trays to cradle each charmie in style. You’ll also receive branded frames for your Charmie Bar menu and pricing, delicate shell dishes for customers to rest their selections, and a pink cheesecloth runner to tie it all together with that signature Juniper touch. And because we believe in cohesive, heart-filled branding, your kit also comes with our custom jewelry boxes and bags — the perfect finishing detail for every story your customers create.

Account Approval

We’ll be in touch soon once your account has been reviewed and approved — fingers crossed, we’re already cheering you on!

To begin our partnership, a 50% deposit is required, with the remaining balance due before we ship your order. We’ll also make it official with a signed vendor agreement to keep everything beautifully aligned. We’re so excited to welcome you into the Juniper family and can’t wait to create a little magic together!

Selecting Charmies + Chains

Get ready for a charm-picking party with our founder, Elise! She’ll be your personal guide through all things sparkly, helping you hand-select the perfect charmies that align beautifully with your shop’s personality. With her eye for detail and deep love for storytelling through jewelry, Elise will help you discover those irresistible bestsellers your customers will fall in love with. Expect laughter, connection, and plenty of feminine flair — because shopping with Elise is as heartfelt and joyful as the Juniper brand itself.

Quick Turn-Around

Your Charmie Bar will be on its way within 1–2 weeks! Each order ships with care through USPS and includes tracking — because who doesn’t love counting down the days until something beautiful arrives?

Ready for a restock? We’ve got you. We’ll work together to refill your bar with fresh charmies and have your new treasures shipped out within one week.

Exclusivity

We believe every shop deserves its own little slice of Juniper magic — which is why we offer exclusivity by zip code. This helps protect your investment and keeps your Charmie Bar experience feeling special and unique to your community. Our goal is to build lasting, heart-led partnerships, not competition. When you carry Juniper, you’re not just stocking jewelry — you’re curating a story your customers can’t find anywhere else.

Sign up to carry the Charmie Bar and transform your shop into a space for connection, creativity, and charmie-filled storytelling.